Apricot is a unique and growing women's fashion brand making hot new trends affordable for everyone. All of Apricot's clothing and accessory pieces are lovingly made using our unique, mostly in-house designs coupled with great fabrics from around the world.
As a brand, Apricot was born in 2007 and aim to produce beautiful clothing collections that appeal to both mother & daughter, which can be styled up or down to suit individual tastes. Bringing something fresh and new to the high street and fashion e-tailing, Apricot aspires to deliver what every woman's wardrobe needs... From well produced staples, through to limited edition and trend-led fashion pieces.