COMPANY
One Green Elephant is living only for Innovation.
We are a Japanese European designed brand that brings totally innovation fashion for men and women. Designed to be an ever-lasting go-to brand we create garments that are high quality, innovative and affordable.
Started in 2006 our main passion was for denim though we have integrated a full urban denim and street wear collection inspired by the vibes and creativity from the biggest and fastest moving cities around the world, our design team have spared no effort for research because innovation is our drive for success.
Our brand today has evolved through nothing but trying and testing and from this we have come to complete our identity by trusting our instincts for innovation, since we have launched our instinctive thinking has brought us success from our worldwide first inventions that hit stores between 2010 – 2013. Look out for the originals by One Green Elephant Double-dye, Multi-blue and Crayon effect denims created by mini geniuses in our innovative OGE lab.
Our brand currently has 9 stores in Germany and is reliably sold online through big named e-commerce companies. We will constantly be evolving to become a recognized denim brand.
PHILOSOPHY
The name ONE GREEN ELEPHANT comes from Asian meanings…
One: There is only ONE “ONE GREEN ELEPHANT”
Green: Green symbolizes prosperity and success
Elephant: an Elephant with the trunk upward is a sign of good luck
The mission of ONE GREEN ELEPHANT is to deliver premium quality at a competitive price, combined with a highly positive image- aimed at everybody who values a perfect fit, top quality and individuality.
ONE GREEN ELEPHANT delivers a complete collection which currently consists of four lines for women and men:
CORE DENIM / - GENIUS LAB / - TOKYO / - EDITION.
SEGMENT DESCRIPTION
CORE DENIM
Core Denim is the fundamental competence of One Green Elephant. The innovative blue and colored washed denims are developed in our own production, making it possible to react quickly to new ideas and trends.
GENIUS LAB DENIM / TOPS
This refined and highly detailed collection finds beauty within denim, combining technique with brains.
We took superior quality denim and combined time with special treatment washings and tweaks. Genially constructed, details to extreme and 50 steps of mastered hand worked effects with a process of 45 – 60 washing treatments.
We take tradition and create innovation.
TOKYO
This line is a little rock and a little street completely dedicated to quality, materials and twists. Consisting of printed t-shirts, tops, dresses and pullovers all emphasizing your edgy character. Totally dependable, adaptable and fashionable.
EDITION
In this line we have taken the technique from one of our inventions the Double-Dye denim and transferred into tops, hood tops, jackets and shirts.
Here we are a perfect blend of tradition and rare creations.
Permanent Innovation is the drive for our success and we live by our motto: Live for Innovation Beautiful washings and perfect Fitting.