Spring/Summer 2011 ©REPLAY
RED SEAL is the premium men’s denim collection with a go-getting, essential character that represents the appeal of “modern indigo”, expressed through icon items aimed at true connoisseurs of Japanese denim and the world of tailoring, while WHITE SEAL is aimed at women looking for sophisticated glamour, hand-crafted quality and mix & match celebrity style.
The two collections, 100% Made in Italy, represent two different worlds, in order to meet two different sets of needs and attitudes. What they have in common is that they are designed for people looking for a dimension that takes premium up a notch.
Straight from the fabulously over-the-top world of Madame Jojo’s style London clubs, with their exuberant, ultra-sophisticated iconography, the WHITE SEAL collection for the autumn/winter season features the asymmetrical volumes of the period, given a contemporary twist. These are the venues where the first punk groups took to the stage for the first time, where individual personality was expressed with no limits and the madness of the time was channelled into fascinating creations.
These explosions of creativity give rise to tailored articles that look as if they have been cut, taken apart and sewn up again by hand – one-off pieces given a spunky twist by coatings, resin treatments, laser-prints or thermal applications.
As regards jeans, the new feature of this season is the Seventies-style waist, taken to the extreme in the skinny fit models, where it is brought up right under the breast like a corset. The high waist is also a feature of the dark denim super-stretch shorts. And if the trousers don’t raise the waistline, how about the trendiest accessory of the season: a bustier belt in super-stretch denim. Other interesting items are the new flare, also high-waisted, and the boyfit with straight sides.
A host of leather-look studs are heat-applied to decorate the selvage shorts, with a close pattern on the front fading out onto the back.
The treatments include resin coating with bronze or gunmetal laminate applied to the parts subject to wear and the bronze or silver laminating right down the front and back of the trousers that creates a true celebrity glam rock look.
A pretty touch is the leather bracelet to match the leather label that comes with all the denims and is available in three elegant, feisty finishes: with studs, python look and with stitching.
Each highly original top features surprising asymmetrical shapes and trompe l’oeil effects created by the patterns and treatments applied. T-shirts featuring a spunky, rock-look front tempered by the feminine touch of the silk on the back, evening tops with original silk and embroidery; single-shoulder denim models with flattering jersey inserts on the sides, given a spirited touch by a hand-applied spray of black resin.
The king of the prints is the Andy Warhol-esque pop-art style tigerskin pattern. The star motif still has a role to play, featuring this season on the tops, both in the print versions and those that are embroidered then laminated.
The same unusual, original approach is found on the outerwear, with the with the black silk bomber jacket bomber jacket featuring a glossy-matte contrast, and the ergonomic red leather biker jacket also featured in a wool jersey version. A vintage look characterises the ultra-distressed short denim jacket with mending and patching; a must-have the black leather jacket, essential for every wardrobe.
The colour palette features dark shades that run the gamut of indigo and grey, broken up only by the occasional dash of red and black.