English-born fashion designer Gareth Pugh has received global recognition for his approach to redefining modern luxury. Educated at London’s Central Saint Martins, Pugh’s clothes have been described as wearable sculptures – experimental forms, volumes and fabrics are all signature to his ever evolving style. A textural mash up where trash bags, Perspex and PVC meet luxury silk, fur and cashmere.
Pugh made his London Fashion Week debut in February 2005, as part of the Fashion East line-up. His first solo show at London Fashion Week came in 2006, with Topshop NEWGEN sponsorship. In 2007 he was invited to present his work as part of the Victoria & Albert Museum’s Fashion In Motion showcase. It was around this time that the designer’s collections began to garner the highest critical phase. “An incredible, unmissable show... his genius is undeniable,” said British Vogue of his Spring/Summer 2007 collection. In July 2008, the designer won the ANDAM Fashion Award, presenting his first show in Paris the following September. He went on to present his first menswear collection in Paris in January 2009.
The designer’s clothes are stocked internationally and in August 2010, he opened his first flagship store in Hong Kong. In January 2011, Pugh was invited to be the guest designer at Italian trade show Pitti, where he presented a special collection via large-scale video installation, created with director Ruth Hogben. A leading proponent of fashion film and new technology, in September 2014 Pugh replaced his entire Spring/Summer 2015 show with a live immersive event in a 125,000 sq. ft. space in New York City's Lower East Side. The presentation - which employed a mix of film, music, sculpture and dance - was met with widespread critical acclaim and contributed to an ongoing dialogue regarding the relevance of the traditional runway format.
Pugh has worked with some of the world’s most innovative artists and respected institutions, and recently returned to the world of theatre and dance in an ongoing collaboration with feted choreographer Wayne McGregor at the Royal Opera House, Covent Garden. He has also worked with some of the most popular artists of our time, including Beyonce, Lady Gaga and Rihanna. He continues to collaborate with the leading editorial and creative forces in the fashion and entertainment industries.