KAPRAUN
IN LEATHER WE TRUST!
Successful specialisation in the finest men’s leather jackets and 50 years of experience make Kapraun a globally unique manufacturer.
Leather is the oldest upper material in the world and has always held a particular fascination for humans. For the businessman Heinz Kapraun, this passion was strong enough to found a manufacturing company for leather clothing in Großostheim. With an enthusiasm for fine leather in all its forms, technical expertise and a love of detail, the company has established itself as a successful international firm over the past five decades.
Not only this, but Kapraun is also top of the premium segment for men’s leather jackets, joined only by a select few competitors from Italy and France. Kapraun’s excellent reputation is due to its in-depth knowledge of leather and high level of technical expertise, as well as its sophisticated creative vision, whose hallmark classic/modern style is still just as authentic after 50 years as it was right at the beginning.
In order to meet its own quality standards, Kapraun manufactures its products by hand with impressive consistency and uses only the best materials. These include everything from eel to goat and are not bought off the shelf on principle, but developed individually in cooperation with leading tanneries. The lining materials and accessories such as buttons, zips and cuff materials also come from the finest companies, such as Piacenza, Brunello and Padano. Functional processing techniques are also used, including ‘dry suit’ and ‘hot seal’, to provide unrivalled weatherproofing and maximum wearing comfort.
Kapraun launches two menswear collections per year, which are developed by its in-house designers. These are divided into three lines and comprise a total of 25–35 models in all sizes including special sizes, which can be ordered from retail partners on a ‘NOS’ basis. In winter, the leather jackets cost € 600–2,000, in summer between € 500 and 1.500. As well as its own brands, Kapraun also manufactures special items for VIP customers and handpicked boutiques.
Model development takes place by hand in the Großostheim factory. A total of 50 employees work here in model development, international sales, customer services, and administration and logistics. Manufacturing takes place almost exclusively at the company’s production sites in Hungary and Croatia. Only a small number of items are made in India and Vietnam. The company is particularly well known for its quilted down jackets and successful combination of natural materials and functional techniques such as ‘hot seal’ and ‘dry suit’.
Kapraun is currently represented in 43 countries across the world and has a solid sales structure comprising over 400 renowned specialist retailers, with 100 in Germany alone. The company’s focus is on Europe, but the retail network outside Europe is also currently experiencing a dynamic rate of growth.