Established midway through 2013, young clothing brand NICCE London has quickly made a name for itself as an emerging London lifestyle brand.
Since Formation we have focused on developing a clean honest approach to contemporary street wear apparel. We create clean, functional clothing pushing forward in new directions for-ever maintaining our ethos.
Drawing inspiration from London's ever-changing culture and music scene, Nicce’s AW14 collection shows an exciting mix of traditional ideas with contemporary cuts.
Alongside our forever established originals, We work with seasonal collections with a strong directional approach, aiming to produce clean contemporary street wear to be worn by everyone.
Staying true to the brand’s music roots means that some of house music’s best names such as Loco Dice, Ben Pearce, Yousef and Hot Since 82 are already big fans of the brand as are some of the UK’s most well-established singers and bands, including Radio 1’s Sound of 2014 star Ella Eyre, Jessie Ware, Bombay Bicycle Club and Chvrches.