Franco Arazzi

The idea to start designing and sewing our own handbags which already successfully came into the Czech market originated in 2012 in the shop with handbags where we could not choose „the right one“ product.

Our objective was clear - to create an original and interesting handbags, which assume at first sight and is functional. As a material we chose leather - a traditional material with unique properties, which is ageing into the beauty. We decided to use only the leather of livestock, where the leather is secondarily processed material. And here our adventurous experimenting with the shape and form began. It has resulted in the key features of our models: the minimalist geometric shapes and the volume distribution into the area where the shape effect is not at the expense of functionality.

Conversely, it provides space for multi-functionality: handbags can change colours, can be transformed to bags, bags can be transformed to backpacks and their interior can be transformed to a small purse or fanny pack. It created a large space for wiring fantasy of woman who wears the model. Confident woman with original thinking, looking for a playful, extravagant fashion accessories - this woman is our customer and for HER we have established a brand Franco Arazzi.